Estate Planning / Bilingual
Total Solutions
The live website’s homepage.
Client objective
Help Spanish-speaking families in Southern California understand living trusts and estate planning, trust the firm behind them, and book a confidential consultation.
Before ForgeWeb-1
Estate planning feels intimidating, and much more so in a second language. The firm needed a site that explains living trusts plainly in Spanish, proves it is trustworthy, and makes the first consultation an easy step.
The ForgeWeb-1 solution
A warm, Spanish-first site with an English/Spanish switch, built around the firm’s main service, the living trust (fideicomiso en vida): why it matters, how it differs from a will, and a simple three-step process. It adds complementary services (wills, powers of attorney, advance directives), a free downloadable guide, explainer videos from the firm’s YouTube channel, live Google reviews, an FAQ, and a consultation form with the address, phone and hours beside it.
Design improvements
- Family photography and a calm serif headline that set a trusting tone
- Spanish-first content with a one-tap English/Spanish switch
- Google reviews, years of experience and families served shown before the form
Performance improvements
The site loads its photography and video embeds as visitors reach them, so the first screen appears quickly on phones.
SEO improvements
Spanish-language page titles and headings for estate planning and living trust searches, with an English version alongside, plus FAQ answers to the questions families ask most.
Lead-generation improvements
A free living-trust guide captures early-stage visitors, and every section leads to a confidential consultation request or the phone line.
Technologies & platform
- Custom front-end build
- Bilingual (Spanish / English) content
- Live Google reviews
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